Does your company's website check all of the boxes?
When it comes to running a business, it’s vital to have a website that meets minimum web design and development standards. If your website fails to meet these standards, you run the risk of losing new customers. Among a sea of competitors boasting highly visible, functional web presences, how does your website fare?
Fill out and submit the quiz below to see how your website stacks up against minimum website standards. We will evaluate your results for FREE and reach out to you if we find something that could be improved upon!
Mobile FriendlyA mobile friendly site is responsive, meaning that as a browser’s window changes dimensions, the website will adjust to fit these dimensions without sacrificing quality or usability.
Since about 52% of worldwide web traffic is generated through mobile devices, websites that aren’t mobile friendly may drive away customers. Google also penalizes websites that are not mobile friendly by removing these sites from their search results on mobile devices. One way to check if your website is mobile friendly is to run it through Google’s free scanner.SEO
Search Engine Optimization (SEO) is the cornerstone of a successful website; having a website is useless if no one can find it. There are many factors that affect your website’s performance on search engines, some of which include content (paragraph and header tags, keyword density, etc.), backlinks, mobile-friendly/responsive layout, website speed and more.
The best way to make sure your website is optimized to its fullest is to have a professional SEO specialist analyze your site to first find its weaknesses and then make a plan to resolve them. If you want to check your website’s status on your own, try using SEOptimizer’s free (up to 4 scans per day) SEO scanner.Speed
The speed at which a website loads is very important for SEO and the user experience. Not only will people leave your site if it doesn’t load fast enough, but search engines will also penalize your site by lowering its search result ranking.
Elements such as large images and videos are the primary culprits when it comes to a slow loading website. If you would like to check your website’s speed, try using Pingdom’s free test.
Why do these standards matter?
The design and visibility of your website greatly impacts your business’s ability to generate customers. Don’t believe us? Check out these statistics…
The average revenue for a small business is $3.6 million, but the average revenue for a small business with a website is $5.03 million
Average revenue for a small business
Average revenue for a small business with a website
85% of consumers will abandon a site due to poor design
38% of consumers will stop engaging with content that is unattractive in imagery or layout
39% of consumers will stop engaging with content if the images won’t load
52.2% of all website traffic worldwide was generated through mobile phones in 2018, up from 50.3% in 2017, and 0.7% in 2009
Mobile Website Traffic | 2009
Mobile Website Traffic | 2018
Mobile Friendly | SEO
In 2017, Google accounted for over 79% of all global desktop search traffic, followed by Bing at 7.27%, Baidu at 6.55% and Yahoo at 5.06%.
As of 2016, Google’s search results penalize websites that are not optimized for mobile devices.
Desktop Search Traffic | Google
Desktop Search Traffic | Bing
Desktop Search Traffic | Baidu
Desktop Search Traffic | Yahoo